Introducing
The Rock.
Holds paper. Holds doors. Holds still.
Developed by Agency FWS, a studio that takes rocks very seriously.
Scroll to continue
The highlights.
Zero notifications.
Not one. Not ever.
No charger in the box.
No box, either.
Mohs 7.
Harder than most phone screens.1
A display, hidden inside.
Bring a microscope.
Free.
Available everywhere.
Some products take years to develop.
This one took 300 million.2
Design
One piece. Since the Paleozoic.
No seams. No screws. No glue. Rock, all the way through.
Drag to inspect.
Wet finish requires water. Water not included.
Chip
Powered by quartz.
The same mineral that keeps time inside your watch, vibrating 32,768 times a second. Inside The Rock, it does something even more impressive: nothing.
No display.
No notifications. No updates. No screen time.
Or so we thought.
Slice it to 30 microns. Light it between two polarizers.
Move to look through the polarizer. Touch to look through the polarizer.
The display was inside all along.
Real optics. Every color is computed from each mineral's birefringence at 30 µm, the standard thickness geologists use. Drag to rotate the stage.
Durability
Mohs 7.
Your phone scratches at 6.1
Quartz sits at 7 on the Mohs hardness scale. Most smartphone cover glass starts scratching at 6. The Rock does not need a case. Your phone might.
Drag The Rock across the glass.
Typical phone cover glass · Mohs ~6
Battery
Battery life. Not applicable.
300 million years of standby.3
Additional standby: about 300 million years.
Use cases
Works with everything you own.
STONE QUARTERLY
Issue No. 001 · Autumn
Rock of the Year.
- Why doing nothing is the new flagship feature
- Exclusive: we looked inside, at 30 microns
- Interview: The Rock answers our questions (it doesn't)
The Rock and the environment.
-
100% recycled.
Every atom in The Rock has been through the rock cycle.
-
0 g of packaging.
Ships exactly as found.
-
0 W.
In use, in standby, forever.
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Lifespan: geological.
Built to outlast everything on this page.
People have strong feelings about rocks.
4.9 / 5 · 2,031 reviews
-
I licked it. Five stars.
Mara T., field geologist -
Zero bugs in production. Zero production.
Dev K., software engineer -
I tell it about my day. It never interrupts.
Hana S., Seoul -
Finally, something the kids can't break.
Tom B., father of three -
Does nothing. Still feels like too much.
Ines L., minimalist
Reviews are fictional. The feelings are real.
Which Rock is right for you?
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The Rock
Fits in one hand.
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The Rock Pro
Two hands. Bigger feelings.
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The Rock Pro Max
Ships by crane.
| The Rock | The Rock Pro | The Rock Pro Max | |
|---|---|---|---|
| Size | 11 cm | 40 cm | 4 m |
| Weight | ~1.7 kg | ~76 kg | ~76 t |
| Battery | None | None | None |
| Display | Inside | Inside | Inside |
| Updates | None | None | None |
| Portability | Large pocket | Wheelbarrow | Geological event |
| Best for | Desks, doors | Garden paths, grudges | Landscapes |
Tech Specs
- Rock type
- Granite (plutonic igneous)
- Composition
- Quartz 30% · K-feldspar 32% · Plagioclase 28% · Biotite 8% · Accessory minerals 2% (zircon, apatite, magnetite)
- Grain size
- Medium-grained, 1–5 mm
- Density
- 2.7 g/cm³
- Hardness
- Mohs 6–7
- Age
- ~300 million years4
- Dimensions
- 11.2 × 10.7 × 8.3 cm
- Weight
- 1.66 kg
- Connectivity
- None
- Ports
- None
- Operating system
- Geology
- In the box
- There is no box.
- Origin
- Earth
Free.
Available everywhere.
In 1975, a pet rock cost $3.95. We got it down to zero.
Go outside.
Look down. Pick one up. It's yours.
Return policy: put it back where you found it.